The Challenge
Paul Stewart, Vice President of Avondale Food Stores, a convenience store chain serving Ontario’s Niagara region, left no stone unturned in researching the DVR market after being introduced to digital video recording technology at a National Association of Convenience Stores show. Aware of the fact that 70 per cent of losses in the C-store business were attributable to internal theft – mostly at the cash counter – Stewart was convinced that optimum effectiveness of a DVR system required that it be integrated with a store’s cash registers. If it couldn’t be integrated, it was “only 50 per cent good.”

The Solution
In 2005, a March Networks account manager bundled up one of Avondale’s spare cash registers and brought it back to head office. The following week, the integration was completed. Today, Avondale loss prevention staff working out of their homes are able to search the POS database, zero in on suspicious transactions and instantly pull up associated video from stores equipped with March Networks DVRs.